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Harnessing the Power of Location Intelligence: MapDash's Role in Driving Economic Development in Georgia

MapDash simplifies data visualization and analysis, putting hundreds of datasets at the fingertips of economic development professionals with just a few clicks.

Leveraging location intelligence is essential for fostering growth in the evolving field of economic development, , enhancing competitiveness, and improving the quality of life for residents. While traditional location intelligence solutions require extensive data sourcing and analytics workflows to produce meaningful results, MapDash™ stands out as an accessible alternative, empowering economic development professionals with the information and tools they need to derive actionable insights and drive growth.

Datastory works with economic development organizations across the country to unlock these location intelligence capabilities. Preconfigured with a robust data library, ready-to-use analysis tools, and infographic reporting templates, MapDash makes it easy to identify and capitalize on areas of opportunity.

Fueling growth across Georgia with location intelligence

MapDash’s turnkey location intelligence is transforming economic development across the State of Georgia. By leveraging precise, actionable data, the state can make informed decisions that not only spur economic growth, but also enhance the competitiveness and quality of life for all Georgians. As detailed on Georgia's Department of Economic Development website, integrating sophisticated tools like MapDash is crucial in navigating the challenges and seizing the opportunities of economic development.

Explore the many ways MapDash is powering economic growth in Georgia below:

1. Business attraction and retention

Foot traffic data provides insight into consumer behavior to inform economic development decisions and attract new businesses to a region.

A key component of economic development is attracting and retaining a thriving business landscape. With MapDash, economic developers have access to a range of datasets—from demographics to foot traffic to parcels—all of which can be toggled on and off an interactive map interface. This functionality allows for the visualization of areas with growth potential and supporting infrastructure, making it easier to attract new businesses and identify optimal locations for them.

2. Workforce development

MapDash enhances workforce development in Georgia by mapping the distribution of skills and educational outputs against industry needs. This alignment ensures that educational institutions are closely linked with the local labor market, equipping students with necessary skills for high-demand roles. The platform's geospatial tools, such as drivetime and proximity analyses, are easily conducted in just a few clicks, enabling economic development professionals to identify areas lacking in educational resources and direct programs where they are most needed.

3. Infrastructure projects

Strategic infrastructure development directly relates to economic success. MapDash offers a comprehensive view of current infrastructure and reveals gaps to support Georgia's planning projects, ensuring regions have the infrastructure needed to drive growth. Planners use MapDash to prioritize projects based on real-time data, optimizing investments in roads, public transit, and digital connectivity, which are essential for sustainable growth.

4. Innovation and technology

Fostering innovation is key to keeping Georgia competitive. MapDash supports innovation and technology in Georgia by identifying regional hubs of innovation and clustering patterns of tech companies and startups. Economic developers use this data to create targeted support programs, attract investments, and facilitate networks between businesses and academic institutions.

5. Quality of life improvements

MapDash makes it easy to understand key quality of life metrics, such as walkability.

Improving the quality of life is critical for attracting and retaining talent. With MapDash, economic developers can browse hundreds of authoritative datasets on housing, healthcare, education, and recreational facilities in order to analyze regional trends. The platform's premade infographic and report templates make it easy to summarize and communicate data analysis results to stakeholders, enhancing decision-making for economic development across Georgia.

6. Economic diversification

A strong economic development strategy includes diversification tactics to mitigate risks. With MapDash, planners can analyze the economic makeup of regions across the state and identify opportunities for diversification, supporting emerging sectors and bolstering traditional industries with new resources and opportunities.

MapDash: A Strategic Asset for Economic Development

From government officials and economic developers to educators and business leaders, stakeholders across Georgia and the many other regions served by Datastory are embracing the capabilities of MapDash as the key to unlocking a more prosperous and sustainable future.

For more information about using data-driven strategies for regional growth, contact us and explore how location intelligence is revolutionizing economic development.